I just received an offer from Offermatic for a $5 rebate on a $15 Rite Aid purchase!
Have you joined yet? Sign up here!
Check out this article from TechCrunch
Offermatic revolves around getting good deals at local merchants and from national chains, but it isn’t just another deals site — there aren’t any printed vouchers, and you never have to show a cashier a coupon. Instead, you link up your credit or debit card to the service, which then automatically analyzes your purchases and offers you deals based on your shopping history.
It’s a very interesting model, because it means that Offermatic can offer highly targeted deals based on the sort of things you are actually buying. Seeing a lot of movies lately? Offermatic might send you 50% off on tickets from Fandango. Just did some shopping at the Home Depot? They might send you a discount— or a competitor like Lowes can pay to send you an offer and try to nab a customer from a rival.
To help mitigate the creepiness factor associated with analyzing your credit card information, Offermatic has turned to Yodlee, the same financial service backend that powers Mint. The site says that it keeps all of your data synonymized, so while it does know your shopping history, it doesn’t (in theory) know who you are. And none of your shopping history is ever shared — this isn’t a social site.
Once you’ve signed up for the service, using it is pretty simple. Offermatic will periodically email you offers based on your recent transactions. If you spot one you like, you click a link, and your credit card will then have that offer automatically ‘loaded’ on top of it. Then, when you make a purchase at whatever merchant or brand made the offer, your discount will automatically be applied to the transaction. There’s still a very small amount of user effort involved (you have to click on the emails for the offers you’re interested in), but it’s pretty low friction.
THIS BLOG HAS MOVED! Please update your bookmark to AllThoseThingsILove.com for the most recent deals and matchups like this! :)
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